The Latest and Greatest in Moxie News
New Providence, NJ is set to open early March!
We are very excited to welcome them to the brand.
-The Moxie Corporate Team
MARKETING
Click these links to learn more about our upcoming promotions!
February Social Media Content
February Blog Content
We want to remind everyone that any marketing you want to do that involves any discount or special offer must be submitted via a FranConnect email ticket for approval.
All ads, etc. that are not submitted, yet used are subject to our removal and may lead to further action. We do this to keep continuity in the Brand’s message, policies, and promotions.
If you want you can send us an email ticket with your marketing calendar so we can approve it in advance. This is also a good idea for any Text Campaigns you want to do via your POS.
We’re continuing our 3 Social Media Posts per week per salon and our daily Google Paid Advertising.
See below for analytics
January Ads – COMPLETE
FB Ad – Clicks = 423 Impressions = 30,991 CPC avg = $.44
FB Boosted Posts – Clicks = 555 Impressions = 36,410 CPC range $.37- $1.15
February Ads – Started running 1/17 (Still Running)
Performance as of 2/8
FB Ad – Clicks = 947 Impressions = 58,635 CPC avg = $.40
FB Boosted Posts – (3 so far) – Clicks = 523 Impressions = 122,429 CPC range $.41-$.76
Google Performance Max Special – Clicks = 6,554 Impressions = 455,529 CPC avg = $.10 Landing Page Views – 5,736
That’s a 1,151% increase in impression month to month!!
Landing Page
As of 2/08/23 | 5,736 users
Market Average
Beauty and personal care industry
CPC (Cost per Click) – $3.42
CPL (Cost per Lead) – $43.39
CTR (Click-Through Rate) – 6.16%
Conversion Rate – 7.88%
