Hoboken NJ about to Open!
Nashville lease being signed!
MARKETING
Click these links to learn more about our upcoming promotions!
October Social Media Content
Black Friday Promo
Black Friday Product Promo
Holiday Promo
We want to remind everyone that any marketing you want to do that involves any discount or special offer must be submitted via a FranConnect email ticket for approval.
All ads, etc. that are not submitted, yet used are subject to our removal and may lead to further action. We do this to keep continuity in the Brand’s message, policies, and promotions.
If you want you can send us an email ticket with your marketing calendar so we can approve it in advance. This is also a good idea for any Text Campaigns you want to do via your POS.
We’re continuing our 3 Social Media Posts per week per salon and out Daily Google Paid Advertising.
See below for analytics |
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Google Back To School
Clicks – August 4,000 / Sept 5442 (Up)
Impressions – August 32,481 / Sept 551,552 (Up)
Average Cost per Click (CPC) – August $0.58 / Sept $0.13
CTR – .99%
All conversions (this includes clicks to call, local directions, and clicks to view locations): 9,332
85% of clicks happen on a mobile deviceTotal Bookings From Uzeli: 40 (up)
Note: some in-person or online bookings could’ve come from Ads but are not counted as the person did not book at the moment they clicked the ads |
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SEARCH ADS – PAY PER CLICK (PPC)
All Campaigns
Clicks – August 1,991 / Sept 9,682 (Up)
Impressions – August 50,916 / Sept 641,233 (Up)
Average CPC – August $0.62 / Sept $0.34 (Down!)
CTR – August 3.91% / Sept 1.51%
Phone Calls – August 40 / Sept 50 from Google
Calls from Tracking – 64 (Up)
All conversions (this includes clicks to call, local directions, and clicks to view locations): 16,733 (up)August 2,623 / Sept 6.5K went to Moxie Website from landing page
85% of clicks happen on a mobile device
Most clicks are from females, between the ages of 25-54
Most clicks and impressions happened all days of the week between 12-5 pm |
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